About
Turn your early believers into your first paying customers.
Founders sell up to 100 lifetime deals while they build, all or nothing. Backers pay once, only if the campaign is funded, get access when the product ships, and can follow its progress in public.
Why Day Zero exists
Founders need proof that people will pay before they spend a year building. Early adopters want good tools without another monthly subscription. A lifetime deal sold before launch gives both of them what they need.
What we do
We help founders turn their early believers into their first paying customers. We review founders and their prototypes, charge backers only once they can use the product, and track whether every product gets delivered.
Who it’s for
Founders
List a prototype for free and sell 10 to 100 lifetime deals at $10–$150, built or still building. It's all or nothing: if at least half the seats are pledged by the end, backers are charged when you open access. We collect the payment and send you the price minus card fees and our 7% margin (0% on sales from your own widget). You have 90 days after the campaign ends to open access.
Backers
Buy a lifetime deal on a product before it launches. Each person can buy one deal per product, so seats go to people who will use it. Your deals appear on your public profile, and you can resell one before you redeem it.
Day Zero
We review every listing within 24–48 hours, check each founder’s identity, and publish a ban list. We sell software licenses. We are not an investment platform: backers don’t get equity or returns.
Your backing is public
Your profile page lists every product you backed early and how each one turned out.
A public profile
Every deal you buy is listed with its date, price, and whether the product shipped.
Honest delivery stats
Your profile shows the share of your picks that shipped. If you resell a seat, you keep its First Backer badge.
Reputation tiers
Five levels, from Explorer to Elite, based on what you’ve backed. They are badges only, with no cash value.